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Awards to USA Organization Founders Ages 50 and Over to Recognize Positive Change and Significant Impact

AARP Purpose Prize

GrantWatch ID# 180642
Agency: Foundation

Funding Source
AARP Foundation
Array ( )

Geographic Focus

Important Dates
Deadline: 02/28/23 5:00 PM ET Save

Grant Description
Awards of $10,000 and $50,000 to USA individual nonprofit founders ages 50 and older to recognize efforts to create a positive impact. The award is intended to acknowledge organizational leaders who use their life experiences to make a difference. Applicants must have started the work at age 40 or older, and the work should be taking place at the time of the application.

The following areas are of particular interest to the Sponsor:

  • Intergenerational work (opportunities for different generations to come together to share their experience, knowledge, and skills)
  • Rethinking the workplace (jobs, work environments, alternative approaches)
  • Caregiving and caregiver resources (support for vulnerable populations and the people who care for them)
  • Public Health (protecting and improving the health of people and their communities by promoting healthy lifestyles, food and nutrition, disease prevention, mental health, etc.
  • Financial health (financial stability, resilience, economic opportunity, etc.)
  • Hunger (food insecurity, waste, distribution, etc.)
  • Affordable housing (safe, well-managed, and affordable housing and services)
  • Social connections (isolation among vulnerable community members)
  • Civic engagement and community development (helping people be active participants in building and strengthening their communities)
  • Environmental issues (combatting the challenges facing the planet)
  • Children and youth (helping kids and young people reach their full potential, in school settings and elsewhere)
  • Arts and culture (using art and culture as tools to engage communities in positive change)
  • Peace and security rights (establishing or preserving justice and equality by peaceful means)
  • Homelessness (addressing the needs of homeless populations)
  • Veterans (providing services for veterans, advocating for veterans’ rights, empowering veterans)
  • Animal protection (ensuring animal welfare, promoting animal companionship with vulnerable populations)


  • Others (see text field entitled "Additional Eligibility Criteria" for clarification)

Additional Eligibility Criteria
Applicants must be US citizens living in the fifty (50) United States or the District of Columbia, who are at least fifty (50) years old as of the date of entry and who started the work for which they are applying for at the age of forty (40) or older. 󠆺There must also be a connection between the Applicant’s own life and their work. Applicants must have founded a 501(c)(3) or 501(c)(4) non-profit organization with its principal place of business located in the United States in good standing in its state of origin and tax exemption under the Internal Revenue Code at the time of Applicant’s submission and throughout the Purpose Prize Contest selection process (“Founded Non-profit”). The mission of the Founded Non-profit should be consistent with the Applicant’s social impact work.

Officers, directors, and employees of AARP (“Sponsor”), its subsidiaries, affiliates, advertising/promotion agencies, and/or their affiliates, assigns, agents, vendors or representatives (hereinafter referred to collectively as “Sponsor & Others”), and all other persons or entities associated with the development, administration, judging, promotion, execution of this Purpose Prize Contest are not eligible to apply. AARP-appointed volunteers and staff and their immediate family members are not allowed to apply. Former AARP-appointed volunteers and staff and their immediate family members may apply only after a seven (7) year grace period. Additionally, past Purpose Prize and AARP Purpose Prize Winners, past Fellows from the previous two (2) years of AARP Purpose Prize classes, current AARP or AARP Foundation grantees, elected officials, individuals involved in a project that is exclusively religious or sectarian, individuals that work for organizations that share a board member with AARP and members of the same household and immediate families, (e.g. parents, children, spouse, siblings) are not eligible.

Pre-Application Information
Applications will be accepted between July 28, 2022 and February 28, 2023 until 5:00 PM ET.

From the eligible applications, the AARP Reviewers will select up to 150 applicants to continue to Round 2. Applicants will be notified if they will/will not continue to the next round via email on or about mid-March 2023.

By early May 2023, approximately 15 Finalists from the Semi-Finalist round will be selected.


Number of Grants
There will be a total of five (5) Prizes awarded to Winners selected from a pool of eligible Applicants. In addition, up to ten (10) Fellows will be selected from a pool of eligible Applicants

Estimated Size of Grant
Each Winner’s Founded Nonprofit will receive $50,000 in celebration of the Winner’s achievement and in furtherance of the Founded Nonprofit’s mission.

The AARP Inspire Award Winner will win an additional $10,000 for his or her Founded Nonprofit.

Contact Information

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